The Healthily brand pairs familiar supplement ingredients with fruit flavours in a range sold through its own site, Amazon and Walmart.com.
BeLive is putting the chewable format at the centre of its supplement range. In its November announcement, the Healthily brand made flavour a selling point for a lineup that includes individual nutrients and blends.
The range runs from sour pineapple Magnesium Glycinate and raspberry Elderberry Vitamin C to tropical Turmeric Ginger with Black Pepper. Its Iron gummies come in grape, while its Vitamin D3 + B12 gummies are strawberry-flavoured. The five products illustrate how BeLive gives each formula a distinct flavour.
BeLive says it makes its gummies without synthetic colours or dyes. The company reports selling more than four million units across the range. Its full lineup is available from BeLiveStore.com, Amazon and Walmart.com.
