The Philadelphia-born fried chicken concept is seeking multi-unit partners across Greater Boston, Worcester and other Massachusetts markets as it extends its East Coast franchise network.
Love & Honey Fried Chicken is targeting Massachusetts for franchise expansion, with Greater Boston, Worcester and several regional markets identified as priorities. The fast-casual concept is seeking experienced, multi-unit operators to establish its first restaurants in the state, following its entry into Rhode Island through a location in Cranston. Its plans place operator selection and local community connections at the centre of the next stage of East Coast growth.
The Massachusetts search covers a mixture of metropolitan and regional areas, including Cambridge, Somerville, Springfield, the South Shore and the North Shore. The company sees potential in communities where diners want convenience alongside higher-quality food and hospitality, positioning the concept between familiar fried chicken and a more considered fast-casual experience. Co-founder and chief executive Laura Lyons said the response to the brand in New York, Rhode Island and Pennsylvania informed its view that Massachusetts was a natural next market.
The menu centres on hand-dredged fried chicken prepared fresh, with scratch-made sauces and sides. The company says its chicken is Halal, raised without antibiotics and sourced through Coleman farms, while a national supply agreement with Sysco is intended to support consistency as the restaurant network grows. Love & Honey also provides a $5,000 discount on the franchise fee for veterans and offers incentives for operators pursuing multiple units.
Its franchise website sets out the financial framework behind that expansion strategy. Prospective franchisees are expected to have $150,000 in liquid assets and a net worth of $750,000, while the estimated total investment to open ranges from $541,400 to $879,700. The listed franchise fee is $50,000, alongside a 6% royalty and a 3% brand fund contribution. The site also describes support spanning site selection, construction, marketing, opening programmes, digital ordering, inventory management and analytics.
Founded in Philadelphia in 2017, the business lists restaurants in Philadelphia, Newtown and Bryn Mawr in Pennsylvania, Cranston in Rhode Island and Brooklyn in New York. President Geoff Goodman, a Boston native, said the company wants partners who can deliver consistent food and hospitality while becoming part of their communities. That requirement suggests the Massachusetts push is not simply a search for available territory, but an effort to reproduce the operating identity of the existing restaurants through franchisees with relevant experience.
