The planned Massachusetts site extends Urban Air Adventure Park’s family-entertainment footprint while adding attractions, jobs and another franchise location to its expanding network.
Urban Air Adventure Park has signed a lease agreement for a new location in Danvers, Massachusetts, with the park expected to open in late 2026. The planned venue will span more than 30,000 square feet and is designed to bring the brand’s indoor adventure format to families in the area. The project illustrates how location expansion remains central to the company’s growth as it adds another site to its franchise network.
Urban Air Danvers is planned as an all-ages entertainment venue operating seven days a week. The company says it will provide a safe and affordable environment, positioning the site around shared family activities rather than a single age group or attraction. That format places the park within the broader family-entertainment market, where indoor venues can combine physical activity with flexible leisure experiences.
The attraction mix is expected to include Adventure Slides, a Sky Rider indoor zipline, Air Court, climbing walls, dodgeball, Dunk Ball and a Warrior Course. Urban Air Brand President Tim Sharp said the parks are equipped with patented attractions intended to help families stay active while spending time together. The Danvers location is also expected to create approximately 60 jobs, with applications for a range of positions set to become available.
The Danvers project forms part of a larger operating platform. Urban Air Adventure Park says it has more than 400 parks open or under development, and the brand was founded in 2011 with a focus on activities intended to support children’s social and physical skills. The business is part of Unleashed Brands, whose portfolio also includes youth-focused education, sports and activity concepts.
For Urban Air, the proposed Massachusetts venue combines a familiar attraction model with a new local operating base. Its scale, planned employment contribution and broad mix of activities give the project significance beyond adding another address, while the late-2026 target leaves the park’s opening dependent on the remaining development process. The Danvers plan therefore represents a measured extension of the company’s family-entertainment strategy.
