The private aviation adviser has created brand content with golfer Matt Pavon, linking its client proposition to preparation, performance and professional sport.
V2 Jets welcomed professional golfer Matt Pavon for a brand photoshoot with members of its leadership team, according to a June 16, 2026 release. The session took place aboard a partner aircraft and was intended to highlight an ongoing relationship between the global golfer and the private aviation advisory firm. Rather than announcing a new flight product or membership programme, the collaboration gives V2 Jets a marketing platform built around preparation, professionalism, consistency and performance.
The announcement places the company’s communications activity within a narrow overlap between private aviation, professional sport and luxury lifestyle marketing. V2 Jets said it is expanding its presence across those markets while aligning with individuals it believes exemplify excellence in their respective fields. Its website presents the business as a provider of luxury private aircraft charters and describes travel as a highly managed experience supported by charter specialists.
The photoshoot was conducted alongside V2 Jets team members and was designed to produce content for the company’s digital and marketing platforms throughout 2026. The release did not disclose financial terms, a formal ambassador agreement, campaign launch dates or any change to the company’s flight operations. It did, however, describe the aircraft used for the session as belonging to a partner, preserving the distinction between the marketing production and the firm’s broader access to aircraft.
V2 Jets co-founder Guy Endzweig said Pavon’s approach to golf reflected qualities valued by the company, including preparation, discipline and attention to detail. Managing Partner Drew Hauptman similarly connected performance on the course with the coordination of complex travel for clients. Those comments frame the partnership as a values-led brand exercise: golf supplies a recognisable setting for communicating a service proposition centred on planning and execution, while the release keeps the emphasis on the relationship rather than on a specific consumer offer.
In its company description, V2 Jets says it provides tailored flight solutions without membership fees or upfront commitments, using a global aircraft network and an advisory-led service model. The company also says its private travel solutions are designed to be efficient, flexible and reliable for individuals and organisations worldwide. The Pavon photoshoot therefore extends an existing positioning into sports and lifestyle content, giving V2 Jets another route to present its service philosophy without changing the underlying offer described in the release.
