Orange Dream gives the range a citrus and vanilla flavour, with almond butter as the first ingredient.
JiMMYBAR! Functional Protein has added Orange Dream to its range of protein and creatine bars. The new flavour pairs orange with vanilla, drawing on a familiar dessert combination. Each bar contains 20 g of protein and 5 g of creatine, and the company lists almond butter as its first ingredient.
Orange Dream broadens a line that already includes Chocolate Peanut Butter and Double Fudge Brownie, as well as Strawberry and Blueberry Lemon bars with added collagen. The citrus and vanilla pairing gives the range a lighter flavour profile alongside its chocolate and fruit options.
The new bar also has a counterpart in the brand’s Orange Cream Swirl trail mix. Both products contain 5 g of creatine per pack, while the trail mix provides 12 g of protein per pouch. Using a similar flavour in two formats gives shoppers a choice between a single bar and a pouch of trail mix.
Orange Dream is launching exclusively on JiMMYBARs.com. The company sells its wider range through retailers including Target, Costco and GNC, as well as online marketplaces and US military exchanges.
