Epiclay gives Ace of Clay a dedicated material platform built around workability, detail retention and flexibility for character-focused makers.
Ace of Clay has introduced Epiclay, an oven-bake polymer clay developed specifically for sculptors and makers. Available in Soft and Firm formulations, the product is designed for character sculptures, figurines, miniatures and detailed polymer clay projects. The launch extends the brand’s role from sculpting education and original artwork into materials shaped by its own studio practice.
The clay was developed over four years around the handling qualities Ace of Clay says sculptors value most: smooth conditioning, responsive handling, fine-detail retention and low crumbling. Both formulations remain workable until baking, giving users time to build and refine pieces across multiple sessions. The positioning places Epiclay within a specialist part of the wider polymer-clay market, where consistency during sculpting is as important as the finished object’s durability.
Soft is intended to provide a more pliable, buttery feel, while Firm offers the same smoothness with additional resistance. Epiclay cures in a standard kitchen oven at 275°F for approximately 20 to 30 minutes, depending on project thickness, and finished pieces can be baked more than once. The clay is also designed to accept acrylic paint, pigments and common sculpture-finishing materials; each one-pound box contains two individually wrapped packages to keep unused material sealed.
Ace of Clay says the material is 100% vegan, non-toxic and compliant with ASTM D-4236. Its product presentation emphasises a balance between the control of traditional polymer clay while sculpting and a flexible, durable finish after curing. That combination is particularly relevant to character makers and miniature artists, for whom thin details, repeated baking and resistance to breakage can affect both the making process and the longevity of the finished work.
Epiclay is available directly through Ace of Clay in both firmnesses, giving the brand a product through which its sculptor-led identity can be experienced in the making process itself. The introduction does not broaden the company into an unrelated consumer category; instead, it turns established expertise in polymer-clay education and sculpture into a dedicated material proposition for the same creative community.