For International Museum Day, Marriott International highlights hotels near museums and heritage sites, positioning cultural discovery as part of the travel experience.
Marriott International used International Museum Day on May 18, 2026, to highlight museums and heritage sites located within or near its properties across Latin America and the Caribbean. The release presents these locations as accessible cultural stops for travellers, including those on short stays, and frames the hotel as one part of a broader destination experience. Rather than promoting a single itinerary, the company assembled a regional selection linking hospitality with museums, historic sites and local artistic traditions.
The examples begin in San José, where guests at AC Hotel San Jose Escazú and Costa Rica Marriott Hacienda Belén are described as being within easy reach of the Jade Museum. The release says the museum houses the largest pre-Columbian jade collection in the Americas and explores the history, worldview and artistic traditions of the region’s Indigenous cultures. In Guatapé, Colombia, Museo del Zócalo is presented alongside The Brown, Autograph Collection, connecting the town’s hand-carved façade panels with a hotel experience shaped around design, nature and local identity.
Marriott’s itinerary then moves through several further cultural settings. Bogotá’s Gold Museum is associated with W Bogota, whose design is described as inspired by the legend of El Dorado. In Santa Marta, Quinta de San Pedro Alejandrino, where Simón Bolívar spent his final days, is paired with Santa Marta Marriott Resort Playa Dormida. The release also points to Panama City’s Mola Museum and W Panama, highlighting the Guna community’s textile art, symbolism and craftsmanship.
The Lima section broadens the proposition from a single attraction to a cluster of nearby hotel options. Museo de Arte de Lima, or MALI, is described as covering Peruvian artistic expression from pre-Columbian art through contemporary works, with the Sheraton Lima Historic Center, The Westin Lima Hotel & Convention Center and JW Marriott Hotel Lima named as nearby properties. In Cusco, Qorikancha, the ancient Inca temple later incorporated into the Convent of Santo Domingo, is placed in relation to JW Marriott El Convento Cusco and Palacio del Inka, a Luxury Collection Hotel.
The final examples extend the same museum-and-hotel pairing to Quito and Georgetown. Intiñan Museum, near the area known as the Middle of the World, is linked with JW Marriott Quito, while Georgetown’s Museum of African Heritage is paired with Guyana Marriott Hotel Georgetown. Taken together, the release shows Marriott using cultural landmarks to give its regional hotel portfolio a more place-specific narrative, with the significance resting not on a new booking product or formal partnership, but on how existing stays can be connected to local history, art and identity.